When it comes to high-end jewelry, Chopard is the brand to beat. During the late 1970s, the brand was at the forefront of the industry, led by its designer, Karl Scheufele III. In fact, it won the Baden-Baden Golden Rose 15 times, including in 1976 with its signature Happy Diamonds model. Its designs were admired by celebrities and the general public alike.
Louis-Ulysse Chopard
The company’s L.U.C Haute Horlogerie collection pays homage to Chopard’s founder, Louis-Ulysse Chopard. Each piece of timepiece is designed and developed within the company’s manufactory. The most notable of these timepieces is the white gold L.U.C. Louis-Ulysse – The Tribute, which can be converted from a pocketwatch to a wristwatch.
Chopard was founded by Louis Chopard in 1857 and became a Swiss company in 1902. The company was handed down to a third generation, Paul-Andre, in 1943. However, the world after World War II focused on basic infrastructure instead of luxury goods, so the brand suffered. In addition, the company’s sales suffered, and Chopard went into a decline. Paul-Andre had no heirs, so he looked for a buyer to continue the legacy of his family.
Today, the company has more than 24,000 stores worldwide and over 5,000 employees in more than 130 countries. The company was founded by Louis-Ulysse Chopard in 1860 and passed down to his son Paul-Andre in 1943. At the time, he had only five employees. In the 1960s, Paul-Andre Chopard considered selling the company, but did not have any sons interested in following in his footsteps. In fact, he sold the company to the Swatch Group for $1 billion in 2013.
Caroline Scheufele
As co-president and artistic director of Chopard, Caroline Scheufele is responsible for the company’s women’s collections. As the last family-owned Swiss watchmaker, she has led Chopard’s ladies’ collections since 1985. She also helped develop the company’s jewelry department, designing the first ladies’ sports watches and jewelry collection. In addition to her work on the men’s line, she is also active in charity work, supporting organizations such as the Elton John AIDS Foundation and the Jose Carreras Leukemia Foundation.
Despite her varied responsibilities at Chopard, Scheufele has an authentic passion for the films. As Co-President and Artistic Director of Chopard, she helped create a sustainable luxury initiative for the company. Chopard has also been an official partner of the Cannes Film Festival for 25 years. The company designs the Palm d’Or trophy and launches new High Jewelry collections during the festival.
The co-president and artistic director of Chopard, Caroline Scheufele has made her mark on both the history of watchmaking and the history of jewellery design. Her signature pieces feature candy-colored gems, a rainbow of diamonds and other jewels. She has also created pieces based on the Cinderella story, reimagining the story through a beautiful set of diamonds.
Paul-Andre Chopard
Founded in 1860, Paul-Andre Chopard is one of the world’s leading luxury jewelers. Chopard is renowned for its fine jewelry, but it is known for its philanthropic work as well. It has won the Baden-Baden Golden Rose 15 times, most recently in 1976 for the company’s signature Happy Diamonds model.
A family-owned business, Chopard is known for its unique blend of craftsmanship and innovation. The company’s distinctive identity is the result of its innovative design and manufacturing techniques, which combine to produce an unmistakably high-end product. The artisans employed by Chopard master more than 50 different techniques, ensuring the highest quality and durability. Chopard’s ethos reflects the company’s dedication to its craft and its devotion to excellence.
The brand started with Louis-Louis Chopard, but was eventually taken over by his son Paul-Andre. The company’s products included jewelled ladies’ wristwatches and elegant pocket chronometers. During the 1920s, Chopard embraced the Art Deco design, and the company moved to Geneva. But the company struggled during the post-World War II period. In the 1960s, Paul-Andre Chopard was planning to sell the company to a third-generation watchmaker, Karl Scheufele III, who came from a reputable watchmaking family.
Happy Diamonds collection
The Happy Diamonds collection from Chopard was originally conceived as a men’s timepiece. After seeing the first completed watch, Chopard stalwart Karin Scheufele declared that diamonds are happiest when they are free. In honour of Scheufele, the collection was given the name Happy Diamonds. The first collection launched in 2010 won the Golden Rose in Baden-Baden, and subsequently expanded into a full watch and jewellery line.
The brand’s new campaign features actress Jenn Sink wearing various accessories from the Happy Diamonds collection. She wore a 33mm stainless steel watch, the Happy Hearts bangle, and the Happy Spirit ring. She wore a matching Khaite top and pants set. Sink’s collection also includes a range of Happy Diamond jewelry. Featuring a happy woman, the Chopard Happy Diamonds collection has inspired many women to take responsibility for their choices.
The Happy Diamonds collection is a unique concept in both jewellery and watchmaking. The pieces feature moving diamonds and feature 18ct white or rose gold. The line also features gemstone-set hearts and other symbols of love. The Happy Diamonds collection was introduced by Karl and Karin Scheufele’s daughter, Caroline. While working at Chopard, Scheufele influenced the designs of the jewelry line by designing and creating the first Happy Diamonds piece.
Imperial Collection
The Chopard brand is known for its watches and its passion for motor racing. It has been an official timekeeper for the famous Mille Miglia race since 1988. Chopard watches are incredibly unique, combining sportsmanship with elegant elegance. The brand’s watches have won many awards, including the prestigious Rolex Grand Prix and the coveted Cartier Cup.
The Chopard brand’s jewelry is so versatile, it can easily transition from day to night. Choose a pendant, ring, bracelet, or earring to show off your collection. Whatever your style, Chopard will make you look like a celebrity. From the delicate gold earrings to the diamond-set rings, Chopard has something for you. No matter what your taste, you’ll find something you love.
The brand is dedicated to the pursuit of excellence, and the company’s owners are dedicated to it. They’ve owned the company since the beginning, which means that Chopard is truly independent and is one of the only vertically integrated watch companies in the world. This means that Chopard has three factories in which everything they sell is made. And because of their dedication to craftsmanship, every model has its own DNA.
L.U.C. range
The Chopard L.U.C. collection of watches and other pieces of jewellery are known for their exquisite craftsmanship and luxurious design. The brand has been in business for more than one hundred years, and has built a devoted following for its unique designs and quality. Chopard’s ethos is to produce pieces that are elegant and timeless, reflecting the company’s values.
The Chopard L.U.C. range is an exceptional example of a coveted collection. The brand is famous for its exquisite timepieces, including the Superfast collection, which was launched in 2012 to celebrate the 20th anniversary of the brand. Designed by Chopard designers, this limited-edition piece is the first minute repeater from the brand and features several world firsts. The watch is a combination of quality and expertise and features a Poincon de Geneve certified movement.
The Chopard L.U.C. collection is a timeless collection. Its diamonds are at the heart of its designs and are a woman’s best friend. The brand is particularly proud of their chamois yellow diamonds, which are the trademark of their collection. Ultimately, diamonds are the perfect companion for a girl.